Welcome to Pioneer Ford Sales in Platteville, Wisconsin! Family-owned and operated since 1961, we've proudly served generations of customers throughout Southwest Wisconsin and the surrounding area. For over 65 years, our commitment to honest service, community involvement, and customer satisfaction has made us a trusted destination for quality vehicles. When you shop with Pioneer Ford Sales, you're not just buying a vehicle-you're joining a family tradition built on integrity and exceptional care.
This 2026 Ford Bronco Sport Big Bend features a striking Ruby Red Metallic Tinted Clearcoat exterior paired with 17-inch Carbonized Gray Painted Aluminum Wheels and all-season tires, delivering both style and capability. Powered by a 1.5L EcoBoost turbocharged engine producing 181 horsepower, coupled with an 8-speed automatic transmission, it balances efficient performance with responsive handling in a 4x4 configuration. Inside, the cabin provides comfort with cloth front bucket seats designed for easy cleaning, complemented by an intuitive SYNC 4 infotainment system. The Ford Connectivity Package includes a one-year subscription, enhancing your digital experience with Bluetooth wireless audio streaming, internet radio capability, and voice-activated controls. The primary touchscreen display keeps controls within easy reach, while SiriusXM with 360L adds variety to your listening options. Safety is prioritized with advanced features such as Pre-Collision Assist with Automatic Emergency Braking and Pedestrian Detection, a Lane-Keeping System, and Autonomous Lane Centering Cruise Control. A rear-mounted camera offers additional peace of mind when reversing. This Bronco Sport Big Bend is equipped to deliver a versatile driving experience, combining modern technology, thoughtful safety systems, and distinctive styling in a well-rounded package.