Welcome to Pioneer Ford Sales in Platteville, Wisconsin! Family-owned and operated since 1961, we've proudly served generations of customers throughout Southwest Wisconsin and the surrounding area. For over 65 years, our commitment to honest service, community involvement, and customer satisfaction has made us a trusted destination for quality vehicles. When you shop with Pioneer Ford Sales, you're not just buying a vehicle-you're joining a family tradition built on integrity and exceptional care.
This 2026 Ford Explorer Platinum in Star White Metallic Tri-Coat showcases a refined design paired with advanced performance features. Equipped with a 2.3L EcoBoost I-4 engine delivering 300 horsepower, the Explorer Platinum offers responsive power through its smooth 10-speed automatic transmission and capable 4WD system. The vehicle rides on 20' Luster Nickel-Painted Aluminum Wheels wrapped in P255/55R20 all-season tires, enhancing both style and handling. Inside, comfort is elevated by ActiveX-trimmed captain's chairs that provide premium support for all passengers. The cabin benefits from a sophisticated B&O Sound System by Bang & Olufsen with HD Radio, complemented by active noise cancellation for a quieter ride. The primary touchscreen serves as the control hub, supporting Bluetooth wireless audio streaming and external memory integration for convenient entertainment options. Safety is a priority with features such as Pre-Collision Assist with Pedestrian Detection, a rear-mounted camera, and a Lane-Keeping System to help maintain proper lane positioning. Rear Cross-Traffic Braking collision mitigation and a brake assist system add extra layers of protection in challenging driving situations. The Explorer Platinum's GVWR of 5,940 lbs. supports confident towing and hauling capabilities while maintaining a comfortable, tech-forward driving experience.