Welcome to Pioneer Ford Sales in Platteville, Wisconsin! Family-owned and operated since 1961, we've proudly served generations of customers throughout Southwest Wisconsin and the surrounding area. For over 65 years, our commitment to honest service, community involvement, and customer satisfaction has made us a trusted destination for quality vehicles. When you shop with Pioneer Ford Sales, you're not just buying a vehicle-you're joining a family tradition built on integrity and exceptional care.
This 2023 Chevrolet Colorado Z71 Crew Cab 4WD combines rugged capability with modern technology and safety features. Finished in Summit White with a distinctive Jet Black and Adrenaline Red interior, this short box truck is powered by a 2.7L turbocharged I-4 engine delivering 310 horsepower, featuring direct injection, variable valve control, and cylinder deactivation for a balance of performance and efficiency. Equipped with advanced driver assistance options including Forward Collision Alert, Lane Keep Assist with Lane Departure Warning, Automatic Emergency Braking, and Front Pedestrian and Bicyclist Braking, it prioritizes safety on every drive. IntelliBeam Automatic High Beams enhance nighttime visibility, while the HD Rear Vision Camera with Hitch View assists with precise trailer handling. The Z71 ride is enhanced by 18' Android Dark Full Gloss Aluminum Wheels wrapped in 265/65R18 all-terrain tires, coupled with an Integrated Trailer Brake Controller to support towing needs. Inside, the cloth/evotex seats offer durable comfort, complemented by wireless phone projection that keeps connectivity seamless. Entertainment is handled through a touchscreen primary display featuring Bluetooth wireless audio streaming, internet radio capability, external memory control, and voice-activated audio controls, ensuring an engaging driving experience without distraction. This Colorado is ready to meet both your workday demands and weekend adventures.