Welcome to Pioneer Ford Sales in Platteville, Wisconsin! Family-owned and operated since 1961, we've proudly served generations of customers throughout Southwest Wisconsin and the surrounding area. For over 65 years, our commitment to honest service, community involvement, and customer satisfaction has made us a trusted destination for quality vehicles. When you shop with Pioneer Ford Sales, you're not just buying a vehicle-you're joining a family tradition built on integrity and exceptional care.
This 2026 Ford Bronco Sport Big Bend 4x4 combines rugged capability with thoughtful technology and comfort. Finished in Orange Fury Metallic Tri-Coat, it features a distinctive Medium Light Smoked Truffle interior that enhances its adventurous style. Powered by a 1.5L EcoBoost I-3 engine delivering 181 horsepower, this Bronco Sport offers efficient performance with variable valve control and an intercooled turbocharger. Equipped with 17-inch Carbonized Gray-painted aluminum wheels and 225/65R17 all-terrain tires, it is ready for diverse driving conditions. The Ford Connectivity Package with SYNC 4, including a one-year subscription, provides seamless smartphone integration, voice-activated audio controls, internet radio capability, and Bluetooth wireless streaming to keep you connected on the go. The Cargo Management System adds practicality with its versatile shelf, divider, and table. Safety features are comprehensive, including lane-keeping assistance, forward collision warning with automatic emergency braking, pedestrian detection, autonomous cruise control with lane centering, and a rearview camera. The Convenience Package further enhances functionality with thoughtfully integrated amenities. Together with the Equipment Group 200A Standard Package, this Bronco Sport balances capability, advanced technology, and safety to suit both urban and off-road adventures.